Radical Innovation: Making the right bets
August 2009
Innovation is an organisational imperative. Despite the many interesting and
challenging possibilities for change, however, the realities of resource commitment -
where pursuing one avenue often closes another - mean that organisations cannot
afford to innovate at random. Instead a framework is required allowing an organisation
to map out the role it believes innovation can play in helping the organisation to
survive and grow, and in doing so provide a means by which the allocation of scarce
resources to a portfolio of innovation projects may be assessed.
Written by John Bessant, Kathrin Möslein, Anne-Katrin Neyer, Frank Piller, Bettina von Stamm.
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